Advertising trends in 2025: Market prospects for long strip advertising equipment

With the continuous advancement of technology and the digital transformation of the advertising industry, advertising display forms are no longer limited to traditional print ads and TV ads. Especially in the past few years, digital advertising equipment has gradually become mainstream, and long-strip advertising equipment has gradually occupied a place in the market with its unique appearance and functional advantages. Looking forward to 2025, the market prospects of long-strip advertising equipment will undoubtedly be broader. So, what is driving the rise of this trend? What are the advantages of long-strip advertising equipment? How will it affect the future of the advertising industry? Let's explore it together.

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Features of long strip advertising equipment

1.High space utilization

The design of the long flat panel enables it to provide a larger display area in a limited space. Compared with traditional large screens, it can better adapt to various narrow spaces, such as shopping mall corridors, subway stations, long tables in restaurants, etc., without taking up too much ground space, while being able to display a large amount of information.

2. The display effect is more visually impactful

The long flat panel provides a wider visual presentation area, allowing the advertising content and images to be presented in a more dynamic and continuous manner, attracting the audience's attention. Especially when displaying dynamic advertisements, scrolling displays and real-time information, the long screen can present a smoother visual effect and enhance the appeal of the advertisement.

3. More flexible design and customization

The long flat panel can be customized according to different needs to adapt to a variety of usage environments and brand requirements. For example, users can choose different sizes, resolutions, appearance designs, etc. to meet the display needs of specific occasions. It can also be equipped with a touch function to increase interactivity.

4. Improve brand exposure

Due to the asymmetrical visual design of the long flat panel, it is easier to attract customers' attention than traditional advertising screens. Whether it is a shopping mall, hotel, or transportation hub, the long flat panel can stand out among many display screens, improving brand visibility and advertising effect.

5. Data analysis and intelligent interaction

Many long tablets are equipped with intelligent systems that can be connected to the backend management platform for data collection and analysis. Advertisers can monitor ad viewing data in real time, understand customer interests and behaviors, and optimize ad content based on these data. In addition, the touch screen function also allows customers to interact with ads, further enhancing user engagement.

6. Strong adaptability and flexible installation

The long flat panel is suitable for installation in many places, especially where space is limited. It can be easily integrated into various commercial environments, including walls, hanging racks, display racks, etc. Compared with other large advertising screens, the installation location of the long flat panel is more flexible and can meet the needs of various different spaces.

7. Energy saving and environmental protection

With the advancement of technology, modern long flat panel devices usually adopt low-power display technologies such as LED and OLED. This allows them to provide high brightness and high-definition display effects while consuming less energy, generating less heat, being more environmentally friendly and suitable for long-term operation.

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The future trend of long strip advertising equipment

1. Increasing demand for personalized customization

As brands pay more and more attention to personalized and differentiated marketing, customized advertising has become an important means of brand promotion. Long strip advertising equipment is more flexible in design. Brands can customize display content, appearance design and interactive functions according to different usage scenarios, product positioning and user needs. This high degree of customization makes advertising equipment more flexible and accurate in displaying brand image.

2.Growing demand for digital advertising

In 2025, the global advertising market will continue to transform towards digitalization. Digital advertising can not only provide accurate user data analysis, but also achieve real-time content updates and interactions. The high display effect and large screen characteristics of long strip advertising devices make them the new favorites among digital advertising devices. They are widely used in crowded places such as shopping malls, supermarkets, stations, and airports as an important carrier for information transmission and brand promotion.

3. Changes in commercial space requirements

With the changes in the business environment, especially the intelligent development of retail stores and commercial office buildings, merchants need more flexible and space-saving advertising display equipment. Long strip advertising equipment can be easily integrated into different business scenes due to its advantages in shape and size, such as shopping mall shelves, exhibition stands, meeting room walls, etc., which not only improves the utilization of space, but also brings visual impact.

4. Efficient content management and interactivity

Long strip advertising devices are usually equipped with an efficient content management system, and merchants can easily manage and quickly switch advertising content through the background platform. In addition, with the advancement of touch screen technology, long strip advertising devices can provide stronger interactive functions. Customers can use the touch screen to select the content they want to view or participate in interactive activities. This interactivity greatly enhances the attractiveness and participation of advertising.

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From subways to shopping malls: multi-scenario applications of long strip advertising equipment

1. Retail stores and shopping malls

Example: In retail stores and shopping malls, long strips of advertising equipment are installed on walls, shelves or in the corridors of shopping malls to display the latest product promotions, special offers and seasonal discounts. The long strip design of this equipment makes it easy to install in a small space, and its high-definition display effect attracts customers' attention.

Function: Attract customers through dynamic advertising, play high-quality promotional videos or scrolling text ads to increase customers' desire to buy. At the same time, navigation information in the mall can also be displayed through these devices to help customers find the target store more quickly.

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2. Restaurants and fast food stores

Example: Many fast food restaurants and restaurants use long strips of advertising devices as electronic menu boards that can display food menus and prices at the same time. These devices can update menu items and price changes in real time, especially suitable for busy dining hours, helping customers make choices quickly. Advertising devices can also scroll promotions, coupons, and daily recommended dishes.

Function: Update menus in real time, display pictures and videos, and reduce waiting time. By attracting customers' attention, promotional ads and offers help increase sales.

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3.Transportation field

Example: In public transportation places such as subway stations, bus stations, railway stations and airports, long strip advertising devices are widely used to display flight information, train schedules and station announcements. At the same time, these devices can also display business advertisements or local service information to increase advertising exposure.

Function: Display real-time information (such as arrival time, train number changes), advertising promotion. Its long strip design is suitable for placement on the wall of the station, waiting area, stairs, etc., saving space and improving information transmission efficiency.

  

4. Corporate halls and exhibitions

Example: Many companies place long strips of advertising equipment in company halls or exhibitions to display corporate brands, product videos, and the latest business information. At exhibitions, these devices can display a large amount of content in a small space to attract visitors' attention.

Function: High-definition dynamic display of corporate promotional videos, advertisements, product information, and corporate culture and innovation. Its design facilitates flexible layout in the small space of exhibitions or display areas to increase brand effect.

   

5. Hotel and entertainment industry

Example: In the hotel lobby, corridors, restaurants and conference rooms, long strip advertising devices are used to display hotel facilities, surrounding attractions, event arrangements and other information. In addition, these devices can also be used to play hotel promotion information to attract guests to participate.

Function: Display local attractions, hotel activities, promotional information, etc., to enhance customer experience and drive sales.

6. Stadiums and fitness centers

Example: In stadiums, long strip advertising devices are often used to display game results, live event information, advertising, etc. For example, in a gym, the device can display class schedules, membership promotions, and health tips to help customers understand fitness information.

Function: Real-time display of sports event data, sports results, and advertising content. Its unique long strip design makes it suitable for installation in stadium stands, gym walls, and in front of treadmills, without taking up too much space and clearly conveying information.

   

7. Information display in shopping malls and public spaces

Example: In large shopping malls or public places, long strip advertising devices are often used to provide various types of guidance information, such as shopping mall maps, business hours, emergency notifications, etc. At the same time, the device can also display the mall's advertisements or cooperative brand information to increase advertising exposure.

Function: Real-time update of shopping mall guides, announcements and advertising content. The long strip design of the device allows it to be installed in corridors, doorways, stairs and other locations, easily integrating into different environments and enhancing the effect of information transmission.

   

Market Outlook in 2025: Unprecedented Growth Potential

According to market research organizations, the global digital advertising equipment market will continue to grow in the next few years, especially long-shaped advertising equipment, which is expected to occupy an increasingly important position in the advertising industry due to its unique design advantages and wide application scenarios.

Innovation and technology-driven: With the continuous advancement of technologies such as OLED, Mini-LED and 8K, the display effect of long-shaped advertising equipment will be more exquisite, with lower energy consumption and stronger adaptability to meet different advertising needs.

Intelligent trend: The application of AI and big data will further enhance the intelligence level of advertising equipment, so that advertising content can be adjusted in real time according to user behavior, providing a more personalized advertising experience.

   

Summary: Long strip advertising equipment leads the future advertising transformation

In 2025, the advertising industry will continue to develop in the direction of digitalization, personalization and interactivity, and long strip advertising equipment will become an important driving force in this transformation process. Whether in the retail, public transportation, catering or hotel industries, long strip advertising equipment will become a bridge for communication between merchants and customers with its flexible design, exquisite display effect and strong interactivity.

As a device manufacturer focusing on Android tablet customization, we provide customized long strip advertising equipment to help companies achieve the best effect of digital advertising display. If you also want to seize the opportunity in advertising display, please feel free to contact us, we will provide you with tailor-made solutions.

Let us be at the forefront of future advertising together!

    

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